The Brilliant Scam of Apple Devices

Mon, 07 Sep 2026 10:40:42 +0000

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Every time Caya packs for a trip, he runs into the same problem: iPhone, iPad, MacBook, Vision Pro… does he actually need all of them?

Apple spent decades building distinct product categories around what each device could and couldn't do. But Apple Silicon changed that. Today, the hardware inside an iPad and a MacBook is increasingly similar—yet Apple still wants us to buy both.

So in this episode, we look at Apple's $8,000 illusion of choice: how the iPhone killed the iPod, why the iPad never replaced the MacBook, what happened with the Vision Pro, and why Apple's biggest competitive advantage might not be any individual device—but the ecosystem connecting all of them.

Because once your iPhone, Mac, Watch, iPad, AirTags, photos, clipboard, and iCloud are all connected, switching isn't just about buying a different phone anymore.

And maybe the better way to buy tech isn't asking which category Apple says you need. It's asking which device actually removes friction from your life.

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Recommended videos:
https://youtu.be/p_RcEfHUDIA?si=_6i_HwN850VGsvK1
[https://youtu.be/dVM3fzPavMg?si=HSeeb7ljPz3_2mNH

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📚 Sources & References

Apple
https://www.apple.com/

Apple Newsroom
https://www.apple.com/newsroom/

Apple Investor Relations
https://investor.apple.com/

Apple — Mac
https://www.apple.com/mac/

Apple — iPad
https://www.apple.com/ipad/

Apple — Vision Pro
https://www.apple.com/apple-vision-pro/

Apple — Apple Silicon
https://www.apple.com/newsroom/2020/11/apple-unleashes-m1/

Business of Apps — Apple Statistics
https://www.businessofapps.com..../data/apple-statisti

Steve Jobs introduces the iPad
https://www.youtube.com/watch?v=zZtWlSDvb_k

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